| I am writing this from somewhere over Siberia. I don't
know precisely where, but it doesn't matter. Location in Siberia
is defined by the time it takes to get somewhere else. Consulting
a map or a resident almost never places you anywhere in particular.
It usually just informs you how many hours or perhaps days you are
away from someplace that has a name. I'm 30,000 feet up and five
hours out of Tokyo, returning after setting up two software development
offices in Eastern Europe.
Although "offshoring", particularly in software development,
has received a lot of attention recently, there is really nothing
new or innovative about it. At its core, software development is
manufacturing, and business has been moving manufacturing offshore
for decades.
What is relatively new, however, is the number of high-skill, high-paying
jobs headed overseas. It's not just call centers and software development
offices that are moving. Pharmaceutical research and development
is now one of the fastest growing segments of the outsourcing market.
No one can reliably predict the long-term economic effects of the
offshoring trend, but that doesn't stop people in all camps from
angrily insisting that somehow they know exactly where all of this
is headed.
Rather than add fuel to that inflamed debate, I thought it would
be far more interesting, to take a look at offshoring from the point
of view of each of the three participants involved.
Those running firms in developed economies tend to take a rather
mercantilist view of the whole thing and see less-developed economies
as simply a source of less expense and more docile labor. Which,
for the moment, is pretty accurate. This group sings the strongest
and most unqualified praise of offshoring. They tell us that integration
of national economies will improve human rights, increase competitiveness,
and result in more and higher-paying jobs at home.
Possibly, but their position is undermined by the fact that they
are fighting tooth and nail to prevent consumers from having access
to other markets. In America, for example, all DVD players must,
by law, contain a device that prevents consumers from playing DVDs
purchased in less expensive overseas markets. Bypassing this device
to watch a legally purchased DVD can actually lead to jail time.
Likewise, the American pharmaceutical companies continue to relocate
increasingly high-paying jobs offshore while lobbing congress to
prevent consumers from buying their products in these same markets.
At one point they were actually linking such purchases to funding
terrorism.
It seems to me that if corporations having access to overseas labor
markets is good for competitiveness, than consumers having access
to overseas retail markets should be equally good. |